TV multitasking has been on the rise in recent years, though it doesn’t always involved activities related to the programming. A recent report [pdf] from Ericsson ConsumerLab, however, suggests that a large proportion of video consumers worldwide engage in TV-related activities on a second screen as part of their viewing experience – and that many do so regularly. (more…)
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Vast Majority of Consumers Report Engaging in TV-Related Second Screening
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