When forming an initial consideration set for a software purchase, marketing decision-makers rely on brands' reputation and industry prominence.
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Channel:
Word of Mouth | Marketing Charts
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Channel Details:
- Title: Word of Mouth | Marketing Charts
- Channel Number: 67914551
- Language: English
- Registered On: August 11, 2016, 11:56 pm
- Number of Articles: 826
- Latest Snapshot: March 14, 2025, 6:58 am
- RSS URL: http://www.marketingcharts.com/category/traditional-and-cross-channel/word-of-mouth/feed/?page=25
- Publisher: https://www.marketingcharts.com
- Description: Charts, Data and Research for Marketers
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