Which B2C industries and brands enjoy the highest net promoter scores (NPS)? NICE Satmetrix, one of the co-developers of this metric, asked 62,000 US respondents to rate 188 brands across 23 industry sectors, detailing the highlights in its 2018 B2C NPS® Benchmarks at a Glance report [download page]. The NPS score is derived by first… Read More »
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